ABS-CBN appears to have reaffirmed its strong audience following, as its free TV platforms recorded notable gains in ratings and audience share during the first weeks of January.
Based on data from the National Urban Television Audience Measurement (NUTAM), A2Z—ABS-CBN’s free TV channel operated through a blocktime agreement with ZOE Broadcasting Network—has climbed to second place in the weekday ratings race.
Launched in October 2020, A2Z began operations months after ABS-CBN was denied a new broadcast franchise by the House of Representatives during the administration of former President Rodrigo Duterte.
The channel has since overtaken GTV, the sister channel of GMA Network, and TV5, which previously competed closely for the second spot.
Significant improvements were also recorded by ALLTV, the free TV channel of Advanced Media Broadcasting System (AMBS) owned by businessman and former lawmaker Manny Villar. The channel has risen to fifth place and is now closely challenging GTV and TV5 for third place.
ALLTV’s surge in viewership followed its licensing agreement with ABS-CBN, allowing Kapamilya Channel programs to air on its free TV platform.
Meanwhile, Kapamilya Channel—the Lopez-owned network’s 24/7 cable channel—has also shown strong growth in ratings and audience share, with figures indicating it is now competitive with several free-to-air television channels.
ABS-CBN intensified its focus on these platforms after TV5 ended its content supply agreement with the network, a move that led to an expanded partnership with ALLTV.
Meanwhile, select ABS-CBN programs such as It’s Showtime and Pinoy Big Brother Celebrity Collab 2.0 continue to air on GMA Network.