TV5 AND VIU PH LAUNCH ‘KUMUSTA’ CULINARY REALITY SHOW IN SEOUL

Entertainment network TV5 and streaming platform Viu Philippines have officially announced their landmark cross-cultural reality series, Kumusta, set to bring a unique fusion of Filipino and South Korean cultures straight to television and streaming screens starting May 24.

​Unveiled during a grand media conference at the Sheraton Manila Hotel, the food-and-travel reality series features a powerhouse Filipino cast including Jodi Sta. Maria, Janella Salvador, Francine Diaz, and Arci Muñoz, alongside acclaimed chef-restaurateur JP Anglo.

Operating a fully operational pop-up restaurant in the bustling district of Gangnam in Seoul, South Korea, the team takes on the grueling challenge of introducing iconic Filipino comfort dishes—such as Chicken Inasal, Kare-Kare, Sisig, and Lechon—to local Korean diners.

​Adding major Hallyu star power to the venture is South Korean superstar Ji Chang-wook, who joins the crew not as an actor, but as a dedicated front-of-house server.

​“When I was offered to join the program Kumusta, I found it very interesting,” Ji Chang-wook shared during the media launch. “So introducing Filipino cuisine to Koreans was the interesting point for me, and I thought I would be a good help for this program. So I really appreciate being part of Kumusta, and I really did my best for this program.”

​Ji further revealed that his decision to step away from the stove came from a place of humility.

​“Actually, there is one reason that I chose to serve in the restaurant. It’s because I’m not good at cooking. So since I’m not good at cooking, if I go to the kitchen, it’s gonna be a big trouble for them. So I just supported and followed our boss, Chef JP,” he added.

​Filmed by PODO Creative and produced by E&S Partners (a subsidiary of Echolive Korea), Kumusta strips away the typical scripted elements of reality television, capturing the intense, unfiltered reality of working 12-hour shifts for seven consecutive days in freezing weather. The series also promises star-studded guest appearances from other top Korean celebrities, including Seo In-guk, Kim Min-seok, and Kim Myung-soo.

​Reflecting on the unexpected bonds forged through the chaotic kitchen environment, Jodi Sta. Maria highlighted the profound sense of community that developed among the international crew.

​“It’s like four or five people that you put together. We were all like strangers in a way, but then we became family. Like, it’s really the camaraderie of each and every one. So, ‘yun ‘yung isa sa mga memorable moments,” Sta. Maria said.

​Kumusta premieres on May 24 on TV5’s Weekend Trip block, and will be available for simultaneous streaming exclusively on the Viu app with multiple subtitle options for regional audiences.

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