MANILA — Fans of the hit anime series Bocchi the Rock! are in for a special treat this weekend as Yamaha Music Philippines launches a collaboration campaign on OTAKU EXPO at the Ayala Malls Manila Bay Activity Center on February 7 and 8, 2026.
The two-day event offers interactive experiences, music-themed activities, and free giveaways, designed to engage both anime fans and aspiring musicians. The campaign is part of Yamaha’s ongoing partnership with Bocchi the Rock!, bringing the anime’s musical spirit to life through hands-on instrument experiences.
Event Highlights and Participation
Visitors can enjoy a variety of themed activities:
- 📸 Hashtag Photo Campaign – Snap a photo with the Bocchi the Rock! standee, post it on social media using the hashtags #BocchiTheRock #BTR #YamahaMusicPhilippines, and scan the QR code at the booth to complete a quick survey. Participants will receive a free clear file.
- 🎶 Touch & Try Instruments – Guests can test guitars and keyboards at the Bocchi the Rock! POP display. Posting photos with the designated hashtags allows fans to connect with the growing online community.
- 🎁 Free Gifts and Flyers – Attendees can pick up a beginner instrument flyer, ideal for those new to music. After the event, additional sticker giveaways will be available at select Yamaha stores, including Yamaha Music Uptown BGC and Yamaha Music Garden Towers Makati.
Organizers encourage fans to visit the official Yamaha Music Philippines Facebook page for the latest updates and detailed campaign information.
Celebrating Music and Anime Fandom
The collaboration aims to unite music and anime enthusiasts, building on similar campaigns overseas that featured life-size character exhibits and exclusive merchandise. With Bocchi the Rock! following a high school guitarist’s journey, the event invites fans to “touch and try” instruments while celebrating their own creative paths.
By combining interactive displays, social media engagement, and collectible freebies, Yamaha Music Philippines hopes to foster a vibrant community experience for anime fans and budding musicians alike. All activities are free, while supplies last.