Multitalented performer Lovi Poe has officially joined the roster of artists under Star Magic, the talent management division of ABS-CBN.
The talent agency formally announced her arrival across its social media channels, welcoming the actress, singer, and producer into its family.
”Say ‘lo poe!’ to our newest Star Magic artist, the Lovi-ly #LoviPoe,” read the talent management’s post.
Poe, whose father is the late action legend and National Artist Fernando Poe Jr., first moved to ABS-CBN in September 2021.
That network transition coincided with her leading role opposite Piolo Pascual in Flower of Evil, the Filipino remake of the popular South Korean series.
Joining Star Magic serves as another key highlight in her career, which includes music, acting, and producing through her outfit, C’est Lovi Productions.
Before taking a short break from showbiz to center on motherhood and family life in the United States, Poe broadened her career internationally with a role in the Hollywood title Bad Man.
She also starred in the feature film Guilty Pleasure, released the previous year, playing a lawyer caught in a tangled romantic situation—a performance that garnered her Best Actress nominations at both the PMPC Star Awards for Movies and the Gawad Urian Awards.